Avren International

Conference Programme
Day 1: Wednesday 5th December
08.30:	Registration, coffee, informal discussion
08.55	Welcome and Opening Remarks
	Chairman: Chris Fenton, Director Convergence Policy - 02
09.00	"The Femtocell Journey - Just Starting or on the Home Stretch?" Kenny Graham, Head of New Technology and Innovation - Vodafone
	What kickstarted the excitement in femtocells? Stage 1: Can we make it work?" Stage 2: "The moving and shaking" phase, Stage 3: Is it working yet?
09.30	Key Considerations for Carriers Introducing Femtocells to the North American Market Arda Aksu, Advanced Technology Group - Verizon Wireless
	General Carrier requirements for femtocells. Technical challenges associated with coexistence of femtocells within a mature macro network. Standardization of femtocells and architecture choices.
10.00	Setting the Scene - Issues & Challenges for Femtocell Acceptance in Europe, USA, Asia Peter Jarich, Principal Analyst - Current Analysis
	Home Access Points - Regional Flavours & Requirements Key Drivers for Femtocell Goldrush 2G vs 3G vs CDMA vs WiMAX Femtocells
	----- Coffee & Tea Break -----
11.15	Integrating Femtocells into the Macro Network Dennis Ong, Product Manager Mobility - Alcatel-Lucent
	Coexistence of femtocells with the macro network Auto configuration requirements of power/frequency Handoff challenges for Femtocells. Integrating the femto OA&M and billing into the macro OSS/BSS/billing environment
11.45	State of the (Femto) Nation - An Insider View Andy Tiller, VP Marketing - ip.Access
	What operator plans have been announced publicly? How many RFIs / RFPs have there been? How much will femtocells cost to build? When will the technology really be ready for mass deployment? Who are the players in the ecosystem (silicon, femto, n/w enablers, gateways...)?
12.15	Femtocell Integration - Minimizing Cost and Interference Steven Rim, VP Product Strategy - Samsung
	Femtocell integration and deployment challenges How to cost effectively and efficiently deploy and distribute femtocells within existing macro networks while maximizing reuse of operator's existing investment? Field deployment experience
	----- Lunch -----
	Chairman: Peter Jarich, Principal Analyst - Current Analysis
14.00	Economics of Large Scale Femtocell Deployments Sanjeev Verma, VP of Business Development and Co-Founder - Arivana
	What are the costs and cost savings and costs associated with femtocell deployments? What new revenue opportunities will femtocells enable? What choices can vendors and operators make to optimize the economics?
14.30	Femtocells: Keeping Mobile Carriers Competitive Mark Pugerude, Vice President - Reefpoint
	Delivering FMC services to the customer Feature rich femtocell solutions Challenges faced - Security, Billing, Roaming, etc
15.00	Experience with Zero-touch Femtocell Deployments Elliott Hoole, VP Technology Development - RadioFrame Networks
	Resource Management & Provisioning for Zero Touch Femtocells Synchronization and Security Management Issues Dealing with the Regulatory Requirements
	------ Coffee & Tea Break ------
16.00	The Home Access Point - Mass Market or Early Adopters? Patrik Cerwall, Director Sales Strategy - Ericsson
	Essential features for Home Access Points Typical usage patterns for the home consumer Economic delivery of Home Access Points for the Operator/Carrier.
16.30	4G/WiMAX Home Access Points Amrit Chandra, Technology Strategist III - Sprint

17.00	Panel Session: Are Femtocells More Than Just an Access Point ? Moderator: Anil Doradla, VP Wireless Research - Caris & Company
	Panelists: Prabu Dhaksh, Senior Product Manager, Samsung Telecommunications America Serge Pequeux, President - Airwalk Manish Singh, VP Field Engineering - Continuous Computing Amrit Chandra, Technology Strategist III - Sprint Peter Thornycroft, Aruba Networks Mark Keenan, VP Business Development, EMEA - RadioFrame Networks
18.00	Cocktails kindly sponsorsed by Reefpoint
19.00	Conference Gala Dinner kindly sponsored by RadioFrame Networks

Day 2: Thursday 6th December
08.30	Registration, coffee, informal discussion
	Chairman: Akshay Sharma, Research Director - Gartner
09:00	Femto Node System Integration - Trial Goals and Early Results John Carvalho, Head of Core Innovation - Telefonica 02
	Overview of O2 operating business trial requirements Key trial objectives and values Early trial results and recommendations for Femtocell Design/Deployment
09.30	UMA: Jumpstarting the Femtocell Market Ken Kolderup, VP Marketing & Product Management - Kineto
	Leveraging the 3GPP UMA standard for femtocell to core connectivity How UMA addresses key deployment issues (scale, security, access controls, zero-touch installation...) Advantages of UMA-based femtocells
10.00	Boosting the Femto Cell Ecosystem Timo Hyppölä, Head of Indoor Radio Solutions - Nokia
	How to avoid technology fragmentation Workable business models for femtocells Vendor options for Femtocells & Femto Infrastructure
	----- Coffee & Tea Break -----
11.15	Deployment Options for SIP-Based Femtocell Network Integration Stephen Collins, VP Marketing - Tatara Systems
	Options for mobile operators to deploy SIP-based femtocell integration Key market considerations driving operators to adopt a SIP-based approach Integrating femtocells with fixed-line IP-based services Migration to VoIP-based handsets
11.45	Challenges facing the Femtocell Market - A Realistic View? Stuart Carlaw, Research Director Wireless - ABI Research
	The obvious pitfalls - cost, business cases, standardization, interference etc. The hidden demons - IPR, net neutrality, broadband connection, health. On the horizon - the well hidden bear traps. What does the evidence suggest? - are we careering towards disaster?
12.15	Femtocell Practical: Lessons Learned from Real World Deployments Will Franks, CTO - Ubiquisys
	Lessons learned and consumer feedback from early rollouts Radio and network Performance experience High velocity femtocell manufacture Factors affecting premium service adoption
12.45	----- Lunch -----
	Chairman: Asif Anwar, Program Director - Strategy Analytics
14.00	Femto Challenges for Deployment in the Market Place Gordon Mansfield, Director CTO RAN Planning and Strategy - AT&T
	Femtocell for the US Market Meeting E911 requirements with Femtocells Achieving auto spectrum allocation based on location
14.30	Delivering on the Femtocells challenges Pablo Brito, Vice Director Europe Wireless Marketing - Huawei
	Way forward on Femto Cells integration Delivering on key technical issues Femto business and market aspects Delivering on Femto business understanding
15.00	Femtocells for Multiple Standards Rupert Baines, VP Marketing - picoChip
	Femtocells of all Flavours - UMTS, WiMAX, CDMA, GSM, LTE ... Common ground and key challenges for implementation A chip vendors view of the femocell opportunity and timescales
	----- Coffee & Tea Break -----
16.00	Advances on Femto Trials and Femto Nodes Standardization Alberto Martinortega, Radio Technology Expert - Telefonica Espana
	Overview of European Femtocell Trials Implementation and Technical Challenges Faced User Experience and Acceptance of Home Access Points What is the Next Phase of Trials?
16.30	The Role of Cooperation in Establishing an Efficient Femto Economy Simon Saunders, Chairman - Femto Forum
	Changing market needs & traffic patterns in the domestic market Femtocells as a valuable tool in the operator armoury The role of the Femto Forum Progress made in Femto Forum How Femtos may impact in the longer term future
17.00	Panel Session: A Standard Network Architecture - but which Standard? Moderator: Simon Saunders, Chairman - Femto Forum
	Panelists: Dennis Ong, Product Manager Mobility - Alcatel-Lucent Vedat Eyuboglu, CTO and Co-Founder - Arivana Aaron Sipper, Director Product Marketing - Reefpoint Arda Aksu, Advanced Technology & Strategy Group - Verizon Wireless Nick Johnson, CTO - ip.access Mohammed Versi, Network Evolution & Strategy - T-Mobile
18.00	Cocktails and Light Refreshments kindly sponsorsed by Alcatel-Lucent
19.00	Conference Banquet

Day 3: Friday 7th December
08.30	Registration, coffee, informal discussion
	Chairman: Anil Doradla, VP Wireless Research - Caris & Company
09.00	Personal Coverage; an Operator's Perspective on the Business Case and Deployment Challenges Mark McDiarmid, Director Network Evolution - T-Mobile
	Opportunities to personalize coverage in the home In-home coverage enhancement Economics and Operational considerations for Home Access Points
09.30	Sprint USA Femto Cell Trials and Early Deployment Experience Daesik Oh, Technology Development Strategist - Sprint
	cdma 1xRTT Femto Cell trial cdma 1xEVDO Rev. A Femto Cell trial Femto Cell system requirements in general Evolution of Femto Cell
10.00	Softbank Japanese Femtocell Trials Update - Voice/Data Interoperability Yoshihito Nodera - Softbank

10.30	The ROI for Femtocells - What will it take to Tempt the Consumer? Akshay Sharma, Research Director - Gartner
	Femtocells and the telecommuter / Small-Medium Business market OPEX savings from cellular backhaul savings OPEX savings from reduced cellular towers / base stations Enhanced ARPU for value-added services (e.g. IPTV, location based services, etc.)
11.00	Operator Panel Session: Pricing and Packaging Options for the Home Access Point Moderator: Sylvain Fabre, Research Director - Gartner
	Panelists: Chris Fenton, Director Convergence Policy - 02 Jose Ortega, Radio Technology Expert - Telefonica Ted Stine, Senior Director Product Marketing - AT&T Stuart Carlaw - Research Director Wireless - ABI Research
	----- Coffee & Tea Break -----

11.30 - 12.30	Open Workshop - Updates from Femto Forum Working Group Chairmen An interactive session, designed to bring delegates up to date with the aims, work and progress of the Femto Forum, the only independent body devoted to promoting femtocell adoption worldwide. The Femto Forum chair will introduce the Forum's aims, structures and membership. The chairs of each of the four working groups will then provide an update on the activities of their working groups and how they have identified their working agenda based on operator and vendor needs. They will provide feedback on the progress achieved to date and the immediate priorities. Delegates are encouraged to raise questions and contribute to an interactive discussion. The workshop will include: Femto Forum Chair: Prof. Simon Saunders WG1 Market and Promotion: Chair - Rupert Baines (Picochip) & Vice-chair - Andy Tiller (ip.access) WG2 RF & Physical Layer issues: Co-chairs - Nick Johnson (ip.access) & Pete Keevill (Ubiquisys) WG3 Network & Interoperation: Chair: Chris Fenton (Telefonica-O2) & Andrea Giustina (Ubiquisys) WG4 Regulatory: Chair - Simon Saunders (Femto Forum)

----- conference close -----
* Avren Events reserves the right to change the programme as necessary without prior notice